Sports betting is betting on sports. Bettors bet on a specific outcome of a match and can make a profit accordingly. Many people bet not for the sake of enrichment, but because they like to analyze sports events and get emotions from the betting itself.

Every fan would like to become a participant of an important event and predict the outcome of the match. That is why betting has always gone hand in hand with professional sports. You can bet at https://bastaspelbolagutanlicens.com/betting-utan-konto/. It mixes online entertainment and intellectual competition, because to bet on a sporting event, the motivation "I want to guess" alone is not enough. You need to keep up with the news, follow the history of the player or club, and have good analytical thinking.

Parimatch explains how betting has become a part of sports lifestyle and why sports betting is becoming an increasingly popular entertainment in the civilized world. 

Trend among entertainment


Statistics show that betting is one of the most popular leisure activities in the world among fans and active lifestyle enthusiasts. Last year, the total global volume of sports betting amounted to $250 billion. This is more than 40% of the revenue of the entire segment of the gaming industry. Interestingly, even athletes are often fond of betting.

"I like to feel the adrenaline rush both during work and leisure. I am a fan who likes to worry about his favorite fighter or the outcome of his fight. I place bets purely for pleasure, not for winning," Anastasia Buryachenko, a sportswoman, silver world champion in hand-to-hand combat and five-time taekwondo champion of Sweden, blogger, shared her attitude to betting.

In some countries, sports betting has become part of the cultural code. Betting originated in England and became very popular in this country. Among the sports are horse racing, dog racing, boxing, rugby, and cricket. And even weather betting.

The fastest growing regions of sports betting are America and Asia. More than 50% of Americans admitted that they have at least once bet on a sporting event, mainly on American football, out of curiosity. And the island of Macau in China is recognized as the world's largest gambling center: it is thriving due to the growing popularity of various online sports betting platforms.

Sports leisure as a lifestyle

The leader of betting activities Parimatch has created an entire ecosystem of lifestyle projects. The company positions betting as a market segment that can develop the quality of players and form communities around this entertainment.
Sports fans can buy merchandise at the PM Store, come to a meeting with their sports idol or hold their own event in the PMHub space, as well as order food delivery at PM Hall and even start training under the guidance of masters of sports at PM Fight Academy.

Sports betting is interesting for conscious people

Unlike other types of gambling, in betting the result does not depend only on luck. To calculate the winning combination, you should work intellectually.

For example, watch recent reviews of games, evaluate the composition and mood of athletes, understand the ratio of weaknesses and strengths of rivals, take into account the mathematical model when developing your own betting strategy. And it is conscious people who pump their strategic and tactical thinking when betting on sports.

Betting is not about "luck". Therefore, doing it for the sake of easy money is not the best option. Sports betting is about correct assessment and forecast. Even if the player lost, he enjoyed the intellectual challenge and the chance to prove himself.

Esports is the fastest growing betting sector
Over the past few years, eSports has gained the attention of millions of users, because it is a multi-player video game competition in which players from anywhere in the world can prove themselves with just wi-fi, a laptop and an interest in the game.

According to Sports Betting Dime, in 2020, the profitability of eSports is estimated at more than $ 1.5 billion. Such demand is explained by the increasing number of esportsmen who have turned a hobby into a profession. They devoted their free time to studying video games such as Starcraft, Player Unknown Battleground or League of Legends. And now they fight for titles in championships and earn money on it.

Do you want to succeed in betting? Watch, listen, read

Hundreds of books and dozens of films have been written about the art of betting. All of them give a deeper understanding of the betting industry and open the curtain on how to succeed in the industry.

For example, professional baseball analyst Nate Silver in his book "Signal and Noise" reveals the subtleties of successful betting and successful forecasting. Joe Peta in his book "Trading Bases: Wall Street, Gambling, and Baseball" analyzes the key factors that can affect the outcome of the game. George R. Miller in "The Professional Player" shows how to recognize a successful player and team, as well as assess their motivation to win.

Documentaries about betting development

Documentary films about the development of betting culture are also worthy of your attention, for example, "Now Place Your Bets: The History of Sports Betting in America", where bookmakers, bettors and sports journalists talked in detail about the world of betting. Or "60 minutes of sports betting: Billy Walters" - an interview in which the most successful player in history answers convenient and not so convenient questions about betting and everything related to it.

Even if betting is not one of the interests you spend your time on, it is worth understanding its opportunities and potential, because there is a reason why this market is growing and developing as rapidly as the IT sector or the creative economy.
If you bet on sports, do it consciously. It is worth applying analytical thinking and studying the sports segment, and not looking for easy money.